Tuesday, July 7, 2015

This is very interesting, it is a post from Rosh Sillars, so I can't take credit.  I thought it was worth re-posting

10 things photographers do wrong. You did number 3

Photo by Zuhair A. Al-Traifi
Photo by Zuhair A. Al-Traifi
Photographers love photography. That’s rather obvious. Unfortunately, most don’t love the photography business. Of course it takes a lot of different elements to make a photography career work. Below is a list of ten things that young and old photographers alike do wrong when taking pictures, working with clients and running their business.
1) Not treating the client with respect. For some reason I see photographers who think a photography session is about them. People in front of your lens are happy to be there, pay your bills and often honored to have you take their photo. Make the event or session about them, not you.
2) Ignore the value of your copyright. I know you’ve heard it a million times, respect your copyright. It doesn’t matter how long you’ve been in the business, managing your copyright is important. I think the best argument is that if your copyright had no value, why is everyone working so hard to get it?
3) Believe getting paid a little money for your work means you can make a career of photography. Often an entry-level or hobby photographer will earn 50-100 dollars for a few photographs they took a few moments to create. They get excited and start doing the math in their head. Wow, if I do this a few times a day – I can make a career of photography. Of course, they don’t realize how hard it is to earn that many clients at any price.
4) Photographers don’t charge enough. The cost to develop and run a business is expensive. Have you thought about how many assignments you can realistically procure over a year and how much you need to charge to meet your income goal. Not to mention your expenses.
5) Believe they have no overhead.  Your camera is a computer that needs upgrading, your computer and software is expensive. Stuff breaks! Marketing for new business and the insurance to protect yourself costs money. Your accountant, lawyers and other professional services that you enlist are not cheap. Working without a studio does not mean you don’t have overhead.
6) They don’t follow-up. After you complete an assignment, how do you keep in touch with the client for future work and referrals? Do you have a system for referrals in place?
7) Photographers don’t help other photographers. I can’t tell you how many times young photographers tell me that established photographers will not talk to them. They shut the door in their face and give attitude for even suggesting they help the competition. The reality is that up and coming photographers are your competition whether you talk to them or not. Teach them the business, the value of their images and the importance of copyright. This helps to improve the health of your industry. I rather bid against someone who is charging 10% less than 50% less. Heck, I just might win on my portfolio quality.
8) Fail to create partnerships. If you wish to grow your business; working with partner companies is a powerful way to go. Look for other companies targeting the same demographic or industries and work together.
9) They don’t ask for a testimonial. After you finish photographing, flip the camera to video mode and ask for a testimonial. It only takes a few moments and the value is worth every second. Share the video of your happy customer on YouTube, Facebook and on your website.
10) Photographers stop learning. No, you don’t know it all. There is always something new to learn in photography. You must continue to seek new information and inspiration like you did when you first discovered photography.
What would you add?

Friday, May 22, 2015

Make sure you take a look at Dury's education offerings this next few months.  They have some really good stuff upcoming and would be a great lesson for anyone.  I plan on attending the Raptors shoot and seminar - see you there.

Here is a link to their site:  http://www.durys.com/Learning-Center or you can use thr contacts below

Leslie Wilkes

About The Dury’s Learning Center

We are always adding exciting new events on our calendar for the Dury's Learning Center. Check back often for new lighting seminars, hands-on workshops, and more!


6/26/2015 • 6:00 pm - 9:00 pm
Creating the Fine Art Image - From One End to the Other
with Jeff Johnson at the Dury's Learning Center
Price $39.00
Registration Deadline is 6/25/2015

6/27/2015 • 9:00 am - 5:00 pm
Creating the Fine Art Image - Hands On
with Jeff Johnson at the Dury's Learning Center
Price $99.00
Registration Deadline is 6/25/2015

6/28/2015 • 9:00 am - 5:00 pm
Waterfalls with Jeff Johnson
at Rock Island State Park, Tennessee
Price $99.00
Registration Deadline is 6/25/2015

6/27/2015 •  - 
Jeff Johnson Workshop - Friday & Saturday Event • $138 Value!
at the Dury's Learning Center
Price $119.00
Registration Deadline is 6/25/2015

6/26/2015 •  - 
Jeff Johnson Workshop - Friday / Saturday / Sunday • $237 Value!
at the Dury's Learning Center & Rock Island State Park
Price $179.00
Registration Deadline is 6/25/2015

6/13/2015 • 7:30 am - 10:30 am
Sigma Presents Roman Kurywczak - Birds of Prey - Morning Raptor Shoot
at the Dury's Learning Center
Price $79.00
Registration Deadline is 6/12/2015

6/11/2015 • 8:00 pm - 11:00 pm
Sigma Presents Roman Kurywczak - Photographing the Nighttime Landscape
at the Dury's Learning Center
Price $29.00
Registration Deadline is 6/10/2015

6/12/2015 • 6:00 pm - 9:00 pm
Sigma Presents Roman Kurywczak - Birds of Prey Lecture
at the Dury's Learning Center
Price $29.00
Registration Deadline is 6/11/2015

Monday, January 26, 2015

Photo Fail

Hello All,
Leslie Wilkes here with a tip of the month:
This is a friendly reminder why you should always find a professional photographer for your events. Please watch this video provided by the Professional Photographer of America (PPA), which I am a member, it will help you make the decision for your event:

Leslie Wilkes

Wednesday, January 14, 2015

I have had some new posts offered on my Photography One-On-One Classes that you should take a look at this link:
Please call me with any questions you might have about taking a class, remember the time is yours, so we can customize it to your specific needs.

Leslie Wilkes - Owner/Photographer 615-585-4531

Things being said about Wilkes Photography

Make sure you check out what is being said about Wilkes Photography, I have some new post from some Weddings/And Classes, just copy the link below: http://www.lesliewilkesphotography.com/Accolades/AccoladesProfile I always post the good and the bad, I haven't had any bad reviews yet!!

Leslie Wilkes Owner/Photographer
Hello to all those new budding photographers that received cameras for Christmas, what a great gift!! Now that you have the equipment, it's time to put it to use. Our new digital cameras come with a lot of bells and whistles, some of them make sense and some don't. That is where I can help you with a One-On-One Photography Class. Treat yourself to learning how to use your new DSLR in a One-On-One Class with me guiding you through basic principles of photography and making sure you know what all of those buttons do for you. You can go to my website at www.LeslieWilkesPhotography.com and look at my specials for the new year and purchase directly from there, to make the process as easy asd possible. Please call (615-585-4531) or e-mail (Leslie-Wilkes@att.net) me with any questions or concerns. It does not matter if you got $6,000.00 dollar camera or a $200.00 camera, they all work off the same basic principles of exposure, and I want to make sure you understand how that principle works to enable you to take and make great photographs. Again, Happy New Year, and let's keep those cameras out of "Auto" mode.

Leslie Wilkes Owner/Photographer